Where do I find information on online retail?
Below is a list of databases for general information on the industry:
- e-Marketer: refer to Retail & eCommerce
- Marketline Advantage: search for Online Retail to get reports by country.
- Statista: under Industries, search for eCommerce -> B2C eCommerce or Online Shopping Behaviour; or keyword search using "e-Commerce" & "shopping behaviour" "online shopping"
- RKMA Market Research: refer to Retail Business Market Report -> eCommerce
- Forrester: Under B2C eCommerce
- Try the Canadian Marketing Association's Marketing Facts.
Information on Basket/Ticket/Shopping Cart size:
Search Statista with eCommerce and basket OR ticket as keywords
Information on impressions (ie website traffic):