Where can I find information on media readership, viewing and tuning?

For Canada:

Try the Canadian Marketing Association's Marketing Facts.

See also Vividata.

For United States:

Try MRI+ (note: you will have to create a personal account).

If you require further assistance, please contact the Johnston Library.

Last Updated: Mar 06, 2020     Views: 39

Chat With Us!

Business Library chat is offline

Related Topics