How do I find television viewing patterns?

For Canada:


Mintel Reports:

  • View reports in the Technology & Media category
  • To view interactive data from Mintel reports, under "Analytics" in the top menu click Consumer Data. Use the menu on the left to select the Technology & Media category. Click on a report to view data.

Statista: Try a keyword search for television.

  • To explore consumer behaviour click Global survey in the top navigation menu. Click Industries and Topics and choose TV and video on demand under the "Media & Digital Media" heading. Select a country/territory using the drop-down and customize the table as needed.

Nielsen Insights: Reports on media and other topics. Also try the weekly Nielsen Top Ten rankings for streaming, TV, and Video Games.


RKMA Market Research Reports: See the latest Entertainment, Media & Advertising Market Research Handbook


If you require further assistance, please contact the Business Library.

Last Updated: Mar 07, 2024     Views: 92

Chat With Us!

Business Library chat is offline

Related Topics